Redken Professional Shades EQ Gloss Demi Permanent Color 60ml

QUANTITY DISCOUNTS
Combine with other Wella, Redken, L’Oreal, Matrix, Schwarzkopf and Pravana Professional Colours
NO FURTHER DISCOUNT CODES Valid With Quantity Discounts

Shades EQ, equalizing conditioning color with a gentle, no-ammonia acidic formula, is a mix of direct and oxidative dyes that may be used to refresh all Redken permanent haircolor.

Shades EQ is the only liquid acidic formula, which means:
It’s the healthier way to tone – using acidic demi permanent color after lightening is best
There’s no lift- so no need to worry about banding or harsh regrowth
SEQ offers the best true violet acidic toners: check out shade 09V, the best true violet toner

STYLIST FAVORITE FOR OVER 30 YEARS FOR THESE TOP REASONS:
Ammonia-free formula, Acidic pH
Liquid consistency is perfect for: toning, refreshing, and glossing
Mix of direct and oxidative dyes
Blend 50% gray with a sheer result
Gentle processing for ultimate condition and shine

HEAR FROM OUR STYLISTS:
“I use Shades EQ on all my celebrity clients” – Tracey Cunningham
“Want freedom with customized glossing? With SEQ, there is no lifting action and no banding created” – Jamie Sea, @prettylittleombre
“Shades EQ breathes life into my color creations” – Elizabeth Faye

LEARN MORE ABOUT WHAT’S NEW WITH SHADES EQ>

AWARDS:
2014LaunchPadReaderChoice Launchpad 2014 Reader’s Choice Award
Best Demi-Permanent Haircolor.

HOW TO USE:

• Mix in a 1:1 ratio with Shades EQ Processing Solution
• If desired, mix Shades EQ Gloss Crystal Clear with your chosen Redken gloss colour to lessen or lighten the tone of your formula 
• Process the combined Redken gloss hair colour and processing solution for 20 minutes
• Maintain your lustrous gloss hair colour and shine with specialised colour protecting products from the Color Extend range.

ACTIVE INGREDIENTS IN REDKEN HAIR COLOUR GLOSS:

• Cationic Complex
  Positively charged ingredients easily bind to the hair to condition, detangle, smooth and increase manageability
• Keracare
  With xylose to provide heat protection and help prevent breakage
• Coconut Oil
  Protects hair’s vibrancy.

Ideal for

PROFESSIONAL USE ONLY.