L’Oréal Professionnel Serie Expert Chroma Crème Purple Shampoo 300ml

Discover L’Oréal Professionnels latest addition to their Shampoo range. Chroma Crème Purple Shampoo for blonde hair instantly neutralises all unwanted yellow reflects and intensely nourishes the hair fibre, without weighing it down, for a superior colour correction and care.

Chroma Crème is the outcome of a unique collaboration between L’Oréal Professionnel Paris Colour Labs and Haircare Labs.

Together, they have developed an exclusive technology with professional tailored dyes to neutralise unwanted warm reflects, now in our most caring formula.

It delivers increased homogeneous neutralisation*, thanks to a more even formula deposit, than regular neutralising shampoos, that ensures no colour spots even on porous areas*.

It provides the upmost care that targets the most damaged and porous areas of the hair. It also guarantees 3x more shine**.

For the ultimate blonde hair care routine, first apply the Metal Detox Shampoo, and follow with the Chroma Crème Purple Dyes shampoo.

* Hairdressers’ feedback.**Instrumental test.

1. Apply evenly to wet hair. 
2. Lather.
3.  Rinse thoroughly. 

• In case of contact with eyes, rinse them immediately.
• Follow with L’Oréal Professionnel Serie Expert Blondifier Conditioner or Masque fo

Aqua/Water, Sodium Laureth Sulfate, Coco-Betaine, Sodium Chloride, Laureth-5 Carboxylic Acid, Cocamide Mipa, Amodimethicone, Sodium Benzoate, Sodium Hydroxide, Citric Acid, Hexylene Glycol, Polyquaternium-7, Peg-55 Propylene Glycol Oleate, Propylene Glyco