L’Oreal Dia Richesse Semi Permanent Colour

WHAT IT IS DIA Richesse is a gentle tone-on-tone ammonia-free semi-permanent haircolor that blends first greys or adds natural color veil, while providing deep, rich subtle reflects and exceptional softness and shine. WHAT IT DOES • Gentle tone-on-tone gloss color • Covers up to 70% greys • Lifts up to 1.5 levels • Protects the fiber • Deep, rich yet subtle reflective tones • Exceptional softeness and shine WHAT ELSE YOU NEED TO KNOW • Gentle ammonia-free formula • Smooth and protective technology • Perfect recruiter to haircolor Our favorite services with DIA Richesse: • Cover first greys • Add a subtle color twist